How can a small local business with no marketing budget use social media to attract more customers?
Last Updated: 03.07.2025 03:56
as well as uncontrollable factors (Politics, Economics. Social-cultural issues, Legal & compliance requirements, Technology, Ecology, Ethics, and Demographics.
Good marketing is doing this well.
Product
Have you been arrested or investigated?
Price
Marketing is balancing and organising all the factors that create an exchange between buyer and seller, including:
Place
Bruins Sign Victor Soderstrom to One-Year, Two-Way Contract - NHL.com
Perception
Utilising social media means allocating resources to that endeavour - so you must have a budget of some sort.
People
Elon Musk's robotaxi has a serious problem - TheStreet
AND Promotion> (Advertising, PR, Personal Selling and Sales Promotion - Digital or analogue)
Processes
If you are in business, you ARE “marketing”. If you don't have a PROMOTION budget, you are marketing badly.
Hegseth warns China poses 'imminent' threat to Taiwan and urges Asia to boost defence - BBC